Maple Leaf Foods: Sustainable Packaging Solutions across its Deli Meat Portfolio
CPP Roadmap Target #3 & 4
Project Timeline
2021
The Circular Solution
Maple Leaf Foods, the world’s first carbon neutral protein company, is on a mission to reduce food packaging waste by developing sustainable packaging solutions by reducing plastic packaging weight across its product lines and incorporating recyclable, post-consumer recycled content into its packaging.
Outcomes
The company has reduced plastic packaging weight across its product lines.
- 30% reduction of material weight across our Deli Meat Portfolio on 175g pack sizes by optimizing material gauge selection.
- 40% reduction in packaging material weight across Maple Leaf® branded Lunch Kits by replacing the paperboard sleeve with pre-printed film.
- 14% average reduction in packaging material weight across Maple Leaf Prime® Further Processed Poultry by right sizing the packaging components.
The company has also incorporated recyclable, post-consumer recycled content into its packaging.
- 100% recyclable trays that are made with 95% postconsumer recycled content for their Maple Leaf Prime® Organic Boneless, Skinless Chicken Thighs, Lightlife® Plantbased Burger and Greenfield Natural Meat Co.® Fresh Pork.
- 100% recyclable trays for our Schneiders® Grab N’ Snack™ Lunch Kits and Schneiders® Artisanal Charcuterie Board.
Next Steps
Maple Leaf Foods is exploring eco-friendly packaging alternatives that use fewer materials and generate less waste across the product lifecycle.
To continue educating and informing consumers to follow the How2Recycle label, which is an industry-leading standardized labeling system that communicates recycling instructions.
